SAN FRANCISCO, Nov. 26, 2024 /PRNewswire/ -- Sirona Medical, a pioneer in cloud-native radiology workflow software, announces $42 million in Series C financing, inclusive of equity and converted debt. Avidity Partners, a participant in the previously announced Series B financing, led this round with additional participation from other existing investors, including 8VC, and GreatPoint Ventures.
Following a successful commercial launch last November, this round represents continued investor commitment to Sirona's novel, cloud-native approach to radiology IT. Not only is Sirona differentiated in its ability to seamlessly integrate the critical elements of the Radiologist's workflow — worklist, viewer, reporter, and PACS archive — but it is the only company demonstrating this capability through commercial validation.
As such, this new capital will support the following key initiatives:
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Continued evolution of the Unify platform, particularly around workflow efficiency and AI-powered report generation.
Ongoing customer service and support.
Commercial expansion.
As Sirona prepares for this next growth stage, the company also announces that Hooman Hakami, a seasoned healthcare leader who has served as a senior executive at GE Healthcare and Medtronic, has been appointed CEO. Cameron Andrews, Sirona's founder, will remain actively involved in his new role as President.
"We are entering the next phase in the company's maturity and ability to deliver our next-generation solution to a broader audience while supporting the success of every customer," said Cameron Andrews.
"The Sirona vision is compelling. Cameron and the entire team have done an excellent job achieving a level of workflow integration across multiple platforms that no other company has reached in radiology IT. I look forward to working alongside Cameron and the entire Sirona team as we enter this new growth phase," said Hakami.
Sirona's Unify platform is the flagship radiology workflow solution that unifies diagnostic & clinical image viewing, radiology reporting, worklist, and AI (including impression generation) on a single cloud-native platform. The Unify platform can be deployed as an overlay to existing on-premises systems (PACS and RIS), allowing radiology practices that service multiple hospitals and health systems to combine disparate workflows into a single unified workflow experience.
The Unify platform was built from the ground up and built to be deployed in the cloud to provide the following advantages:
